We are KEEPERS

Klaudia & Eva

TEXT: EVA BLANCO / KLAUDIA BROSIG

PHOTOS: ROSSANA Photography

For a while now we have been highlighting the following message: when it comes to fashion, sustainability starts with taking good care of your clothes and wearing them as long as possible. Of course, it’s important to empower local family business and green fashion initiatives by purchasing their products, but a rational consumer behaviour entails thinking before buying. As some of you already know, it takes 2720 litres of water to make a simple t-shirt – that’s the amount we drink over a 3-year period. This basically means that if you end up buying that t-shirt, it will be your responsibility to make sure these natural resources weren´t spent for nothing.

That´s reason why we always need to ask ourselves these questions before buying new clothes:

  • Do I have already something similar in my closet? And, if so, do I really need/want to have it repeated? (Sometimes just changing the accessories you can create a whole new outfit with the same pieces!)
  • How versatile is this? Can I combine it with different colours and textures?
  • How long is this going to fit? Is it so tight that the moment you gain half a kilo is not going to button anymore?

Well, get ready. The ecoKomorebi team is about to show you that the longer clothes stay by your side the better. We just can´t help it… We are KEEPERS!

 

EVA – My white-dotted memories

The story. My mother bought me this dress from ZARA. I don’t even remember the exact moment, but it was in the Spring of 2013. I was about to start a six-month internship at a Finnish newspaper in Helsinki, and I used that trip home ( home means Madrid) to update my wardrobe a little bit. Well, it has been over three years now, and I am not planning on getting tired of it any time soon. What I like about the dress is that I get to wear it both in summer and winter. When the weather is nice outside I just need to get the right pair of sandals – sometimes even with a touch of colour to light it up – and I am ready to go. If, on the contrary, we are talking about one of those rainy days I love that much, I reach out to a pair of dark thick stockings and a wool jacket… and I am all set again! Versatile clothes like this are simply the best. You get to wear them so much that they stop being mere pieces of fabric and become memories.

Upcycling commitment. Like I mentioned before, I am sure the dress will still stick around my closet for a long while. However, the moment it doesn´t fit that well anymore or I am simply in need for new fashion inspiration, I won´t toss it away. Instead, I plan to turn it into two different pieces: a top and a skirt. I guess I will have to learn the basics of sewing in order to succeed at it but, since the dress has already been shaped around the waist, I hope it won´t be too difficult. (Otherwise I will make sure it lands in the hands of someone worthy of such a faithful companion.)

 

KLAUDIA – Vintage is always fashionable

The story. I bought my beloved summer dress in white and blue five years ago. I saw it in a shop in Cologne when I was visiting my favourite shopping friend and fell in love with the vintage pattern right away. But I have to admit, that in the beginning I wasn’t wearing it that much. However, it wasn’t long until I started realising its many advantages. Its thin fabric makes it perfect for those epic summer nights surrounded by good music, close friends and positive vibes. I remember taking it to the Carnival of Cultures, where we were dancing on the streets of Berlin on a memorable girls-weekend.
On the other hand, when the weather starts to get colder, I can easily combine my favourite jean jacket and beige boots with it. I always felt well dressed – for city trips, parties and even to go to the beach! I hope my relationship with my personal must-have will last for several years… because vintage will always be stylish.

Upcycling commitment. It may sound weird, but the dress pattern reminds me of some vintage dishes my grandparents used to have and I always liked a lot. That is why I can also imagine it as a nice homeware pattern. So I think I will knit a special pillow case out of it, or two – one as a gift to someone I shared memories with in that dress. Or maybe a jute bag, which is never out of fashion, like the dress itself.

9 reasons to love convertible dresses (III)

Dress by Mimètik BcnBlack dress1

8. Have that special bohemian touch. I don’t know about you, but, every time I step into a convertible dress, I immediately start exploring my hippiest side. I think it’s because of the original cut of the dress itself. Knowing that you are wearing a piece of clothing you can easily change into different styles makes you appreciate the freedom no pre-shaped clothes provide you with.

9. Can last forever. Since their versatility goes beyond limits, there is simply no reason to get tired of them. And, even if after years and years of wearing them you do get tired, the last thing to do would be to throw them away. Why? Because you can easily upcycle them into a nice skirt by having the straps removed.

10. Are incredibly sexy! Well, there is little explanation to give on this point… Judge for yourself!

TEXT: Eva Blanco

PHOTOS BY ROSSANA Photography

DRESS: Mimètik Bcn

9 reasons to love convertible dresses (II)

Dress by Mimètik Bcnblue dress14. Are perfect for matching bridesmaids. If you are getting married and want to have your closest girls dressing up harmonically, you should have a look at this option. You can choose long convertible dresses for them – not necessarily in the same colour, sometimes it looks even better if you go for a concrete palette of light blues or purples. This way you can get an awesome optical effect on your wedding pictures.

5. Adapt to changing life phases. Like we mentioned before, since this type of dresses fit different sizes, you don’t have to worry about not being able to use them if you gain or lose a couple of pounds. Actually, they even look great on pregnant women…

6. Connect with your personality. It’s nice to have a piece of clothing that shows how you are feeling, or even a part of what you are, to the world. Convertible dresses allow you to step out of the box by letting you decide what part of yourself you want to highlight on a concreate day. Do you want to show off that cool tattoo on your back? Would you like to attract the attention to your décolleté? Or, who knows, maybe today you are feeling more shy and want to wear them with a tube top and wider straps… It’s totally up to you!

TEXT: Eva Blanco

PHOTOS BY ROSSANA Photography

DRESS: Mimètik Bcn

9 reasons to love convertible dresses (I)

9 reasons to love convertible dresses (I)

Dress by Mimètik Bcn

red dress1

1. Enhance your creativity. The fact that you can style them in a hundred different ways makes you have to squeeze your imagination so that you can always come up with a fun and original look. This is a complete new feeling for us when it comes to fashion, given that the usual is to have your wardrobe full of clothes whose shape can’t be altered.

2. Are incredibly versatile. It’s up to you to drees them up or down. Of course, with the appropriate accessories and hairstyle, they can be perfect for a wedding – even the short ones! But, if you want to wear it to a girl’s night out, or even to a day walk into the city, you just need to find the right plain sandals and oversize shirt so that you can create a more uncomplicated look. Sometimes a romantic messy hair already sets the difference.

3. Can be easily borrowed. Convertible dresses can fit until 10 different sizes. Thus, your friends or sisters don´t need to have your same body complexion in order to sneak into your wardrobe and steal them from you for a little while!

TEXT: Eva Blanco

PHOTOS BY ROSSANA Photography

DRESS: Mimètik Bcn